Blueprint: Pick the Right Topic and Audience for Your Online Course

In this Course Builders Blueprint video I discuss how to quickly pick a profitable topic and audience or your online course.

We cover:

  • Why picking the right topic makes your course building and marketing exponentially easier – but why you must use the 80:20 rule and decide quickly.
  • Where to start your search for the perfect topic and audience.
  • A right and wrong type of topic to pick (one will simplify your course and make it more attractive to your audience; the other will trap you into needing to produce more and more content).
  • The two types of “demand boosting” audience to focus on.
  • Why you must pick a topic and audience you’re actually interested in!
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